Inside Investor Relations


Sector survey:Computer hardware

Comments (0) | 1 Jul 1999 | RatingRating (-1 to +1): 0.0 | Print

Byting into a volatile business


When Iomega launched its Zip disk drive in 1995, the internet era was just dawning; the first investor message boards and chatrooms just starting to evolve. 'There was a ton of internet chat about Iomega,' says Tyler Thatcher, IR director, recalling that retail investors would drive to Iomega's parking ...

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