Inside Investor Relations


Learning to make IR videos

Comments (1) | 14 Jul 2010 | RatingRating (-1 to +1): 0.0 | Print

IROs should consider video training whether they’re in front of the camera or behind it


When Canada’s ARC Energy Trust wanted video content for its IR website, it could have spent several thousands of dollars on a single video. Instead, inspired by research done by a young staffer, ARC’s IR team earmarked $5,000 for its own high-definition video camera and lighting equipment ...

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