Inside Investor Relations


Taste test

Comments (0) | 1 Oct 2001 | RatingRating (-1 to +1): 0.0 | Print

New products for shareholder analysis and contact management


At first it might seem like the choice between Coke and Pepsi. Providers of shareholder analysis and targeting, like vendors of fizzy, sugary water, are basically selling a commodity: widely available data packaged for ready consumption. Of course these vendors want to win the Pepsi Challenge and show they're ...

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