BASF explains how it targets investors

Comments (0) | 11 Jul 2011 | Rating | Print by staff writers

Tier-one investors are visited by the board at least twice a year, while tier-three investors are handled initially by the IR team

When BASF targets investors, it groups them into three tiers, explains Magdalena Moll, head of IR at the German chemicals company.

Tier-one investors are the most important, she says; it is company policy to see them with a member of the board of management at least twice a year.

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